{"id":2064,"date":"2014-10-30T09:37:13","date_gmt":"2014-10-30T09:37:13","guid":{"rendered":"http:\/\/www.kaspersky.com.cn\/blog\/?p=2064"},"modified":"2017-09-24T19:03:27","modified_gmt":"2017-09-24T11:03:27","slug":"%e4%bd%a0%e7%9a%84%e5%81%a5%e5%ba%b7%e6%88%90%e4%b8%ba%e4%bb%96%e4%ba%ba%e7%9a%84%e7%94%9f%e8%b4%a2%e4%b9%8b%e9%81%93%ef%bc%8c%e6%af%ab%e6%97%a0%e9%9a%90%e7%a7%81%e5%8f%af%e8%a8%80%e3%80%82","status":"publish","type":"post","link":"https:\/\/www.kaspersky.com.cn\/blog\/%e4%bd%a0%e7%9a%84%e5%81%a5%e5%ba%b7%e6%88%90%e4%b8%ba%e4%bb%96%e4%ba%ba%e7%9a%84%e7%94%9f%e8%b4%a2%e4%b9%8b%e9%81%93%ef%bc%8c%e6%af%ab%e6%97%a0%e9%9a%90%e7%a7%81%e5%8f%af%e8%a8%80%e3%80%82\/2064\/","title":{"rendered":"\u4f60\u7684\u5065\u5eb7\u6210\u4e3a\u4ed6\u4eba\u7684\u751f\u8d22\u4e4b\u9053\uff0c\u6beb\u65e0\u9690\u79c1\u53ef\u8a00\u3002"},"content":{"rendered":"<p>\u4f3c\u4e4e\u5728\u8fd9\u4e9b\u5929\uff0c\u6bcf\u5f53\u8c08\u53ca\u9690\u79c1\u95ee\u9898\u603b\u4f1a\u8ba9\u4eba\u6709\u4e9b\u5c34\u5c2c\u3002\u4e00\u65e6\u6709\u7c97\u5fc3\u5927\u610f\u7684\u7528\u6237\u7740\u6025\u5c06\u4e2a\u4eba\u6570\u636e\u5c55\u793a\u7ed9\u793e\u4ea4\u7f51\u7edc\u4e0a\u7684\u5176\u4ed6\u7528\u6237\u770b\uff0c\u90a3\u53c8\u8be5\u91c7\u53d6\u4f55\u79cd\u89e3\u51b3\u65b9\u6848\u4ee5\u4fdd\u62a4\u4e2a\u4eba\u9690\u79c1\u5462\uff1f\u5982\u4eca\uff0c\u7528\u6237\u4f1a\u5c06\u8f9b\u82e6\u6240\u5f97\u968f\u610f\u82b1\u8d39\u5728\u6ce8\u518c\u7c7b\u4f3c\u4e8e\u8ddf\u8e2a\u7f51\u7edc\u72af\u7f6a\u5206\u5b50\u7684\u201d\u8f6f\u7981\u578b\u201d\u7f51\u7edc\u670d\u52a1\u4e0a\u3002<\/p>\n<p><img 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height=\"800\"><\/p>\n<p>\u6211\u4eec\u8fd9\u91cc\u8ba8\u8bba\u7684\u4e0d\u4ec5\u4ec5\u662f\u8155\u5e26\u6216\u624b\u73af\u4e4b\u7c7b\u7684\u53ef\u7a7f\u6234\u4ea7\u54c1\uff1b\u4e0d\u8981\u5fd8\u4e86\u8fd8\u6709\u6570\u5343\u79cd\u5e94\u7528\u6b63\u5728\u65f6\u523b\u8ffd\u8e2a\u4f60\u7684\u7761\u7720\u548c\u8fd0\u52a8\u72b6\u51b5\uff0c\u996e\u98df\u548c\u751f\u6d3b\u4e60\u60ef\uff0c\u4ee5\u53ca\u75c5\u75c7\u548c\u6cbb\u7597\u65b9\u6848\u3002\u5982\u6b64\u79cd\u7c7b\u7e41\u591a\u7684\u5e94\u7528\u5e76\u65e0\u672c\u8d28\u533a\u522b\uff1a\u5168\u90e8\u90fd\u4f1a\u5c06\u4f60\u7684\u4e2a\u4eba\u6570\u636e\u4f20\u9001\u81f3\u7f51\u7edc\u3002<\/p>\n<p>\u5728\u5bf943\u6b3e\u5e94\u7528\u8fdb\u884c\u5206\u6790\u540e\uff0c\u7f8e\u56fd\u8054\u90a6\u8d38\u6613\u59d4\u5458\u4f1a\uff08FTC\uff09\u4e8e\u4eca\u5e745\u6708\u4efd\u53d1\u5e03\u4e86\u4e00\u4efd\u76f8\u5173\u7814\u7a76\u62a5\u544a\uff0c\u5176\u4e2d\u63ed\u9732\u4e86\u4e00\u4e9b\u5e94\u7528\uff08\u5305\u62ec\u514d\u8d39\u548c\u6536\u8d39\uff09\u6240\u5177\u6709\u7684\u6709\u8da3<a href=\"http:\/\/www.ftc.gov\/system\/files\/documents\/public_events\/195411\/consumer-health-data-webcast-slides.pdf\" target=\"_blank\" rel=\"noopener nofollow\">\u7279\u5f81<\/a>\u3002\u62a5\u544a\u4e2d\u9996\u5148\u63d0\u53ca\u670926%\u7684\u514d\u8d39\u5e94\u7528\u548c40%\u7684\u6536\u8d39\u5e94\u7528\u6ca1\u6709\u90e8\u7f72\u4efb\u4f55\u7c7b\u578b\u7684\u9690\u79c1\u653f\u7b56\u3002<\/p>\n<p>\u66f4\u4ee4\u4eba\u5403\u60ca\u7684\u4e8b\u5b9e\u8fd8\u5728\u540e\u5934\uff1a\u5728\u672c\u6b21\u6240\u6709\u8c03\u67e5\u7684\u5e94\u7528\u4e2d\uff0c\u670920\u6b3e\u5e94\u7528\u4f1a\u5411\u7b2c\u4e09\u65b9\u516c\u53f8\uff08\u603b\u8ba170\u540d\u63a5\u6536\u8005\uff09\u53d1\u9001\u6570\u636e\uff0c\u4e14\u5176\u4e2d\u5927\u591a\u6570\u90fd\u4ee3\u8868\u5e7f\u544a\u5546\u548c\u5e7f\u544a\u5206\u6790\u5546\u4f7f\u7528\u6570\u636e\uff0c\u4ee5\u4fbf\u66f4\u597d\u5730\u4e3a\u4ed6\u4eec\u7684\u8425\u9500\u6d3b\u52a8\u5b9a\u4f4d\u3002\u81f3\u4e8e\u6570\u636e\u52a0\u5bc6\u65b9\u9762\uff0c\u60c5\u51b5\u66f4\u4e0d\u5bb9\u4e50\u89c2\uff1a\u4ec5\u670913%\u7684\u514d\u8d39\u5e94\u7528\u548c10%\u7684\u6536\u8d39\u5e94\u7528\u542f\u7528\u4e86\u8fd9\u4e00\u529f\u80fd\u3002\u56e0\u6b64\uff0c\u4ec5\u53ea\u6709\u5341\u5206\u4e4b\u4e00\u7684\u8ddf\u8e2a\u5e94\u7528\u81f3\u5c11\u91c7\u7528\u4e86\u57fa\u672c\u63aa\u65bd\u4ee5\u4fdd\u62a4\u7528\u6237\u6570\u636e\uff01<\/p>\n<p><em><strong>\u4ec5\u6709\u5341\u5206\u4e4b\u4e00\u7684#\u5065\u8eab#\u8ddf\u8e2a\u5e94\u7528\u91c7\u7528\u4e86\u4e00\u4e9b#\u6570\u636e#\u52a0\u5bc6\u63aa\u65bd<\/strong><\/em><\/p>\n<p>\u7814\u7a76\u7684\u7b2c\u4e8c\u9636\u6bb5\u5219\u6db5\u76d6\u4e8612\u6b3e\u5e94\u7528\u548c2\u6b3e\u53ef\u7a7f\u6234\u8bbe\u5907\u3002\u7ed3\u679c\u663e\u793a\uff0c\u5728\u672a\u7ecf\u7528\u6237\u5141\u8bb8\u7684\u60c5\u51b5\u4e0b\uff0c\u4ece\u8fd9\u4e9b\u5e94\u7528\u548c\u53ef\u7a7f\u6234\u8bbe\u5907\u6240\u6536\u96c6\u7684\u6570\u636e\u53d1\u9001\u5230\u4e8673\u5bb6\u7b2c\u4e09\u65b9\u516c\u53f8\u3002\u987a\u4fbf\u63d0\u4e00\u4e0b\uff0c\u8fd9\u4e9b\u5065\u8eab\u4e0e\u5065\u5eb7\u5e94\u7528\u5f00\u53d1\u5546\u4e0d\u8d1f\u8d23\u4efb\u5730\u6536\u96c6\u7528\u6237\u7684\u5404\u79cd\u6570\u636e\uff0c\u5305\u62ec\uff1a\u7528\u6237\u6027\u522b\u3001\u59d3\u540d\u3001\u8bbe\u5907ID\u548c\u90ae\u7bb1\u5730\u5740\uff0c\u4ee5\u53ca\u5305\u62ec\u8eab\u4f53\u953b\u70bc\u548c\u996e\u98df\u3001\u90ae\u653f\u7f16\u7801\u548c\u5730\u5740\u3001\u75c7\u72b6\u641c\u7d22\u548c\u7528\u6237\u552f\u4e00ID\u5728\u5185\u7684\u5404\u79cd\u4fe1\u606f\uff0c\u5e76\u501f\u52a9\u7528\u6237\u552f\u4e00ID\u901a\u8fc7\u5176\u5b83\u5e94\u7528\u5bf9\u7528\u6237\u7ee7\u7eed\u8fdb\u884c\u8ddf\u8e2a\u3002<\/p>\n<div class=\"pullquote\"><em>\u8fd9\u4e9b\u5065\u8eab\u4e0e\u5065\u5eb7\u5e94\u7528\u5f00\u53d1\u5546\u4e0d\u8d1f\u8d23\u4efb\u5730\u6536\u96c6\u7528\u6237\u7684\u5404\u79cd\u6570\u636e\uff0c\u5305\u62ec\u4e86\u7528\u6237\u59d3\u540d\u3001\u6027\u522b\u3001\u8bbe\u5907ID\u548c\u5176\u4ed6\u5404\u79cd\u6570\u636e\uff0c\u4f7f\u5176\u53ef\u901a\u8fc7\u5176\u5b83\u5e94\u7528\u5bf9\u7528\u6237\u7ee7\u7eed\u8fdb\u884c\u8ddf\u8e2a\u3002<\/em><\/div>\n<p>\u4e3a\u4e86\u5e2e\u52a9\u4f60\u5e94\u5bf9\u201d\u4e2a\u4eba\u6570\u636e\u88ab\u975e\u6cd5\u6536\u96c6\u201d\u8fd9\u4e00\u4e8b\u5b9e\uff0c\u6211\u4eec\u5efa\u8bae\u4f60\u8bbf\u95ee\u7814\u7a76\u4eba\u5458\u7684\u7f51\u7ad9\u4ee5\u4fbf\u66f4\u597d\u5730\u4e86\u89e3\u4f60\u7684\u4fe1\u606f\u662f\u5982\u4f55\u901a\u8fc7\u5e94\u7528\u88ab\u4f20\u9001\u81f3\u5f00\u53d1\u5546\u7684\u3002\u9274\u4e8e\u5e94\u7528\u5f00\u53d1\u5546\u5728\u4fdd\u6301\u4e2a\u4eba\u6570\u636e\u9690\u79c1\u65b9\u9762\u7684\u62d9\u52a3\u8868\u73b0\uff0c\u8fd9\u610f\u5473\u7740\u4e0d\u4ec5\u4ec5\u662f\u6267\u6cd5\u5b98\u5458\uff0c\u5176\u4ed6\u653f\u5e9c\u90e8\u95e8\u548c\u516c\u53f8\u4e5f\u53ef\u80fd\u5b8c\u5168\u8bbf\u95ee\u4f60\u7684\u6570\u636e\uff0c\u4e14\u5927\u591a\u6570\u60c5\u51b5\u4e0b\u6ca1\u6709\u4efb\u4f55\u7684\u7ea6\u675f\u548c\u9650\u5236\u3002<br>\n\u5c3d\u7ba1\u4e00\u4e9b\u4e3b\u8981\u5065\u8eab\u8ffd\u8e2a\u5668\u4f9b\u5e94\u5546\u5df2\u5411\u7528\u6237\u4fdd\u8bc1\u4e0d\u4f1a\u5077\u5077\u5730\u5c06\u79c1\u4eba\u4fe1\u606f\u53d1\u7ed9\u7b2c\u4e09\u65b9\u516c\u53f8\uff0c\u4f46\u8fd9\u5e76\u4e0d\u610f\u5473\u7740\u4ed6\u4eec\u5c06\u6765\u4e0d\u4f1a\u90a3\u6837\u505a\u3002\u751a\u81f3\u662f\u533f\u540d\u6570\u636e\uff08\u4e00\u4e9b\u5b58\u5728\u95ee\u9898\u7684\u516c\u53f8\u6025\u5207\u7528\u6765\u5927\u8086\u5439\u5618\u4e00\u756a\u7684\u4fe1\u606f\uff09\u4e5f\u5927\u6709\u7528\u5904\uff0c\u5c24\u5176\u662f\u5f53\u4e0e\u5f00\u6e90\u4fe1\u606f\u548c\u5143\u6570\u636e\u5171\u540c\u4f7f\u7528\u65f6\u2013\u8fd9\u79cd\u60c5\u51b5\u5c31\u597d\u50cf\u5723\u8bde\u8282\u4e3a\u4e86\u6240\u6709\u5229\u76ca\u65b9\u800c\u63d0\u524d\u5230\u6765\u4e00\u6837\u3002<\/p>\n<p><em><strong>\u4e00\u534a\u53d7\u6d4b#\u5065\u8eab#\u8ffd\u8e2a\u5e94\u7528\u5411\u7b2c\u4e09\u65b9\u516c\u53f8\u53d1\u9001\u6570\u636e<\/strong><\/em><\/p>\n<p>\u4e3e\u4f8b\u6765\u8bf4\uff0c\u5065\u8eab\u8ffd\u8e2a\u5668\u5c31\u90e8\u7f72\u4e86\u4e00\u4e9b\u667a\u80fd\u8fd0\u52a8\u4f20\u611f\u5668\uff0c\u53ef\u5e2e\u52a9\u8bc6\u522b\u5065\u8eab\u52a8\u4f5c\uff0c\u4ece\u800c\u4e0e\u5f92\u6b65\u548c\u8dd1\u6b65\u533a\u5206\u3002\u60f3\u5230\u8fd9\u4e00\u70b9\uff0c\u82f1\u56fd\u77f3\u6cb9\u516c\u53f8\uff08BP\uff09<a href=\"http:\/\/hr.bpglobal.com\/lifebenefits\/sites\/core\/bp-life-benefits\/employee-benefits-handbook\/bp-medical-program\/how-the-bp-medical-program-works\/health-savings-ooa-option-summary-chart\/bp-wellness-program.aspx\" target=\"_blank\" rel=\"noopener nofollow\">\u4e3b\u52a8<\/a>\u5411\u6240\u6709\u5458\u5de5\u53ca\u5176\u5bb6\u4eba\u63d0\u4f9b\u514d\u8d39Misfit\u8fd0\u52a8\u8ffd\u8e2a\u5668\u7684\u884c\u4e3a\u5c31\u6709\u4e9b\u4ee4\u4eba\u6000\u7591\u4e86\u3002Misfit\u9996\u5e2d\u6267\u884c\u5b98<a href=\"http:\/\/www.forbes.com\/sites\/parmyolson\/2014\/04\/17\/the-quantified-other-nest-and-fitbit-chase-a-lucrative-side-business\/\" target=\"_blank\" rel=\"noopener nofollow\">\u627f\u8ba4<\/a>\u6b64\u5411\u4f01\u4e1a\u5ba2\u6237\u6253\u6298\u51fa\u552e\u6570\u5343\u53f0\u88c5\u6709\u8ffd\u8e2a\u8f6f\u4ef6\u7684\u8fd0\u52a8\u8ffd\u8e2a\u5668\u662f\u516c\u53f8\u6700\u5feb\u901f\u4e1a\u52a1\u589e\u957f\u9886\u57df\u3002<\/p>\n<p>\u4e0d\u8981\u5e7b\u60f3\u6b64\u7c7b\u6570\u636e\u53ea\u6709\u5f88\u5c11\u51e0\u4e2a\u4eba\u5904\u7406\uff0c\u56e0\u6b64\u4f1a\u56e0\u7e41\u91cd\u7684\u5de5\u4f5c\u800c\u5bfc\u81f4\u6ca1\u6709\u65f6\u95f4\u6536\u96c6\u4f60\u7684\u6570\u636e\u3002\u5176\u5b9e\u9645\u5de5\u4f5c\u539f\u7406\u5e76\u975e\u5982\u6b64\u3002\u4e8b\u5b9e\u4e0a\uff0c\u65e0\u9700\u4efb\u4f55\u4eba\u4e3a\u53c2\u4e0e\uff0c\u201d\u5927\u6570\u636e\u201d\u6280\u672f\u5c31\u53ef\u5b8c\u5168\u5904\u7406\u8fd9\u4e9b\u6d77\u91cf\u6570\u636e\u3002\u4f60\u7684\u7528\u6237\u8d44\u6599\u5e76\u975e\u6446\u653e\u5728\u653e\u6709\u6570\u767e\u4e07\u4efd\u4f3c\u6587\u4ef6\u7684\u4e66\u67b6\u4e0a\uff0c\u56e0\u6b64\u6839\u672c\u4e0d\u4f1a\u4e22\u5931\u3002\u4f60\u7684\u7528\u6237\u8d44\u6599\u7531\u8bb8\u591a\u5b57\u8282\u7ec4\u6210\uff0c\u53ef\u80fd\u4fdd\u5b58\u5728\u4efb\u4f55\u4eba\u7684\u8ba1\u7b97\u673a\u5185\uff0c\u8fd9\u4e3b\u8981\u7531\u516c\u53f8\u6216\u4e2a\u4eba\u5bf9\u4f60\u8d44\u6599\u7684\u5174\u8da3\u800c\u51b3\u5b9a\uff0c\u6839\u636e\u7279\u5b9a\u6a21\u5f0f\u7cfb\u7edf\u5c31\u80fd\u81ea\u52a8\u627e\u5230\u4f60\u7684\u6570\u636e\u3002<\/p>\n<p>#\u4e2a\u4eba\u9690\u79c1#\u5bf9\u4e8e\u6bcf\u4e2a\u4eba\u6765\u8bf4\u5341\u8db3\u73cd\u8d35\uff0c\u65e0\u8bba\u5982\u4f55\u90fd\u5e94\u8be5\u91c7\u53d6\u4fdd\u62a4\u63aa\u65bd\u3002\u6709\u65f6\u5019\u4e13\u680f\u4f5c\u5bb6\u65e0\u6cd5\u5b8c\u8868\u8fbe\u6211\u4eec\u7684\u5efa\u8bae\u3002<a href=\"http:\/\/t.co\/3LTXJ7EAZA\" target=\"_blank\" rel=\"noopener nofollow\">http:\/\/t.co\/3LTXJ7EAZA<\/a><br>\n\u2014\u5c24\u91d1-\u5361\u5df4\u65af\u57fa\uff08@e_kaspersky\uff092014\u5e748\u670829\u65e5<\/p>\n<p>\u76f8\u6bd4\u4e8e\u6709\u4e00\u5929\u4f60\u6536\u5230\u589e\u52a0\u4fdd\u8d39\u540e\u6240\u5e26\u6765\u7684\u9707\u60ca\u800c\u8a00\uff0c<a href=\"http:\/\/gizmodo.com\/why-a-fitness-tracking-app-is-selling-its-data-to-city-1572964149\" target=\"_blank\" rel=\"noopener nofollow\">\u57ce\u5e02\u89c4\u5212<\/a>\u3001<a href=\"http:\/\/gizmodo.com\/this-beautifully-simple-app-wants-to-change-how-public-1548777582\" target=\"_blank\" rel=\"noopener nofollow\">\u4ea4\u901a\u7ba1\u7406<\/a>\u3001<a href=\"http:\/\/www.businessweek.com\/news\/2013-06-05\/states-hospital-data-for-sale-leaves-veteran-s-privacy-at-risk\" target=\"_blank\" rel=\"noopener nofollow\">\u5b9a\u5411\u5e7f\u544a<\/a>\u751a\u81f3<a href=\"http:\/\/www.businessweek.com\/news\/2013-06-05\/states-hospital-data-for-sale-leaves-veteran-s-privacy-at-risk\" target=\"_blank\" rel=\"noopener 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